Visit the website of SkyHigh Airlines and you will be amazed both at how legit it looks at first glance and also how suspicious the company whose motto is "a commitment to mediocrity" appears. Thinking it a great parody of the Big Airline sites, I figured it was just the result of some irate frequent traveler who finally snapped. But my investigative eye kept noticing that deep in the copy were links to Alaska Air's site. Hmm, I thought. Why just Alaska? So I did a little digging. It seems the site is owned by none other than Alaska Air. Now that's some guerrilla marketing.
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September 30, 2003
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- A National Tragedy (9/11)
- Apple's Got It
- Brand Oregon
- EuroTrip01: Experience the Whole Trip in One Place
- Images of Portland, OR Support for NYC & DC Citizens
- Palm: The evolution of a brand.
- Reactions to the new WSJ design
- Resources for Smart Charitable Giving
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- Village of 100
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Change is good
I wasn't the first to this party. Read more at Metafilter from 09/28.
Posted by: Bryce | September 30, 2003 at 01:36 PM