A Little Unsolicited Advice to Palm

Microsoft, recognizing the inherent power in its venerable Windows brand, has announced that its competitor to Palm, the PocketPC will now be known as "Windows Mobile 2003 for Pocket PCs". Something tells me that despite the length of this moniker, the "Windows" tag will stick and people will adopt PocketPCs simply because they are already familiar with Windows on the desktop. Sigh. Palm, while you have are starting to hit on all cylinders again with the hit consumer Palm Zire 71, the powerful Wi-Fi Palm Tungsten C and recent merger with smartphone pioneer Handspring, you have your work cut out for you. Ship Palm OS 6 soon and with the best branding campaign money can buy. Good luck!