Robin Good gives 10 steps to creating a personal brand. It's great stuff.
1. Think like a free agent.
2. Discover what sets you apart and market it shamelessly.
3. Get visible.
4. Stop networking, and build a network.
5. Add value - and then some.
6. Accelerate your brand power by getting in sync with a major trend in your field and moving to the head of it. " I would add:
7. Marry an important, ethical cause as a complement to what you like to do
8. Share before looking for profit
9. Help others become as successful as you
10. Question yourself and your approach systematically - get forever curious
Found via Brand Mantra.
